Research Links: List of Databases, Course Reserves

Quick Search: Articles, newspapers, books and ebooks, videos and more. Results primarily available online but may also include books available in the library or articles that can be requested for email delivery from ILLiad.
Books: Print and online books available from UNLV Libraries or by ILLiad request.
Articles: Articles from academic journals, magazines and newspapers.

Library Information: Pages on library web site, for example research guides, library policies and procedures, hours and events.

What's New in Special Collections

Harrah’s Entertainment Corporate Archives Ready for Researchers! by Hannah Robinson

By Special Collections & Archives Technical Services on August 24, 2017 8:48 AM | Permalink

The Harrah’s brand began in 1946 with Bill Harrah when he opened a bingo parlor in Reno, Nevada. Ever since the opening of Harrah’s Reno Club, the brand has contributed to and often led trends in casino and gaming marketing and corporate strategies. For example, Harrah’s established a lucrative busing program in the 1950s, created a linked customer loyalty program in the late 1990s, and partnered with Native American nations just after the passage of the Indian Gaming Regulatory Act in 1989.