"Marketing Resources Revealed" Workshop
on August 15 will uncover the advertising tools that work best to reach your
UNLV Libraries will offer "Marketing Resources Revealed" as the third workshop in the Business by the Book Workshop Series on Wednesday, August 15, from 6 to 8 p.m. at the Lied Library - Pioche Room on the UNLV campus, 4505 S. Maryland Parkway.
Reservations are required and can be made by emailing BookIt@UNLV.edu.
Taught by business librarian Patrick Griffis, the series was created for entrepreneurs interested in opening a new business or expanding their business' existing offerings. The first two workshops in the series taught the basics of research tools to identify market trends as well as to understand customers' habits. Participants benefited from useful information that can be immediately applied to any business' strategy.
"It's our mission to benefit the local community by helping business owners access information that will help them better run their businesses," said Patricia Iannuzzi, dean of UNLV Libraries. "These workshops will teach attendees skills they can immediately implement."
The Business by the Book Workshop Series will teach business owners what online resources are available to them at UNLV Libraries and how they can use them effectively. Future workshops include:
- "Marketing Resources Revealed" on Aug. 15
- "Social Media Socialized" on Oct. 10.
Open to the public, UNLV Libraries includes the state-of-the-art Lied Library and three branches: Architecture Studies, Curriculum Materials and Music. Employing 120 staff members, including 18 library faculty offering subject-specific research assistance, UNLV Libraries provides on-site access to content that is not available on the open web.
For additional information on the Business by the Book Workshop Series, call Patrick Griffis at 702-895-2231. You may also access UNLV Libraries Business Community Resources online at http://library.unlv.edu/business.