About a year ago, I had the pleasure to observe and work with a group of new media researchers from a variety of disciplines, including the UNLV Journalism School, who came together to research the Consumer Electronics show, trade shoes/conventions, and technology. These scholars had proposed an interesting methodology of "swarm" scholarship (spontaneous, "in the moment", data collection) combined with a hybrid publication of a monograph and an evolving digital component (a wiki) to complement the content. This was the first time I was introduced to the idea, and shortly thereafter I was asked to collaborate with some of my UNLV colleagues on a book chapter for Library 2.0 Initiatives in Academic Libraries using many of the same techniques.