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Paper: David T. Courtwright, "Learning from Las Vegas: Gambling, Technology, Capitalism, and Addiction"

By David G. Schwartz on June 12, 2014 10:46 AM | Permalink

The latest in the Occasional Paper Series has been posted:

Paper 26: June 2014
David T. Courtwright, "Learning from Las Vegas: Gambling, Technology, Capitalism, and Addiction"

ABSTRACT: Gambling has always led to addictive behavior in some individuals. However, the number and types of addicted gamblers have changed over time and in response to specific gambling environments. Recent work by historians, journalists, and anthropologists, reviewed in this paper, suggests that the situation worsened during the modern era, and that it has become worse still during the last half century. Technological, organizational, and marketing innovations have “weaponized” gambling, increasing both the likelihood that people will gamble and that they will gamble compulsively—a phenomenon with parallels to several other consumer products, including processed food, digitized games, and psychoactive drugs.

View the paper here (pdf)

New Paper: Diana Tracy Cohen, "Family-Friendly Las Vegas: An Analysis of Time and Space"

By David G. Schwartz on May 22, 2014 11:46 AM | Permalink

We have posted the latest in our Occasional Paper Series:

Paper 25: May 2014

Diana Tracy Cohen, "Family-Friendly Las Vegas: An Analysis of Time and Space"

ABSTRACT: This paper explores the rise and fall of the “family-friendly” Las Vegas marketing era. Through analysis of casino advertisements, internal and external building infrastructure, and qualitative in-depth interviews with industry insiders, this work investigates the city’s reinvention of the early 1990s. Key factors that set the stage for the emergence of targeted family marketing are identified, addressing why this advertising approach ultimately did not sustain. Unique marketing case studies are identified throughout.

View the paper here (pdf)

This is a great look at one of the most-debated Vegas questions--was the city ever really "family friendly?"

Occasional Paper 24: Michelle Robinson

By David G. Schwartz on April 16, 2014 2:53 PM | Permalink

The latest occasional paper has been posted:

Paper 24: April 2013
Michelle Robinson. "Billy Graham Comes to Las Vegas: Faith at Work on the Strip"

ABSTRACT: An exploration of Billy Graham’s 1978 Christian Crusade in Las Vegas, this paper argues that the Billy Graham Evangelical Association (BGEA) developed distinctly Vegas-styled evangelical tactics to address challenges posed by the city’s fragile religious infrastructure and competing attractions on the Las Vegas Strip. To organize a spectacular and successful ecumenical event that would garner local and national attention, BGEA simultaneously leveraged popular notions of Vegas as “Sin City” while recruiting Christian evangelicals from beyond the city proper to temporarily transform the religious ecology of the Strip.

View the paper here (pdf)

New Paper: Jessalynn Strauss, History of LV Casino PR

By David G. Schwartz on June 18, 2012 11:33 AM | Permalink
I've posted the 18th in the Occasional Papers Series:

Jessalynn Strauss. "From the Last Frontier to the New Cosmopolitan A History of Casino Public Relations in Las Vegas"

ABSTRACT: This research chronicles the history of public relations by the gaming industry in Las Vegas. Reflecting larger trends in the field, public relations efforts by the casinos and hotels in this popular tourist destination have used a variety of communication tactics over time to promote themselves to potential Las Vegas tourists. Based on archival materials from over 30 casinos and gaming corporations, this paper identifies four ways in which public relations is practiced in the gaming industry and four macro-level trends in the evolution of casino public relations in Las Vegas.

New Paper: Dean Macomber, Fiscal Forensics of the LV Strip

By David G. Schwartz on May 29, 2012 11:14 AM | Permalink
We've posted the 17th paper in the Occasional Paper Series: 

Paper 17: May 2012
Dean Macomber: "The Fiscal Forensics of the Las Vegas Strip: Lessons from the Financial Crisis"

ABSTRACT: Hitting with the force of a 100-year storm, the first two years of the financial crisis caused a $5.2 billion swing from profitability to loss for the top 22 performing Las Vegas Strip properties between peak fiscal year 2007 and 2009. By fiscal year 2011 visitor count had almost climbed back to peak levels but the aggregate loss is still stubbornly high at $ -1.6 billion. Other signs of recovery trickle in but are sporadic and volatile. This article is an attempt to disaggregate the variance and look at where Las Vegas has been, where it is now and how it got there to learn from this trying period and help manage the future.

New Paper: Lynn Gidluck, Cross-National Gambling Revenue Expenditures

By David G. Schwartz on April 11, 2012 3:43 PM | Permalink
I have just posted the 16th in the Center's Occasional Paper Series:

Paper 16: April 2012
Lynn Gidluck. "Halos, Alibis and Community Development: A Cross National Comparison of How Governments Spend Revenue from Gambling"
ABSTRACT: This paper provides a cross-national comparison of how governments around the world distribute revenues from state-directed gambling and how these choices have been justified by proponents and vilified by critics. Case studies where governments have popularized gambling expansion by "earmarking" revenues for particular good causes and where the state has collaborated with the voluntary sector to deliver programs from this revenue stream are examined. Lessons learned from challenges of various approaches are considered.
Keywords: lotteries, gambling, granting programs, comparative public policy
View the paper here (pdf)