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New Occasional Paper: Catherine Borg, Scouted

By David G. Schwartz on February 4, 2015 10:16 AM | Permalink

We have posted a new Occasional Paper, by January 2015 Eadington fellow Catherine Borg:

Paper 31: February 2015
Catherine Borg. "Scouted: An Inadvertent Archive from the Search for a Cinematic Vegas"

ABSTRACT: This paper explores how Las Vegas casino devel opers have competed with architectural design. Throughout history, they emphasized different elements of the casino complex. This paper will examine three of the most heated wars that occurred between casinos over such elements: the swimming pool wars of the 1950s, the sign wars of the 1960s, and the porte cochère wars of the 1970s. This paper argues how, in the face of competition, each of these elements evolved into truly unique forms that differed greatly from other places. In its relentless pursuit to attract visitors, Las Vegas lay on the forefront of architectural experimentation.

View the paper here (pdf)