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Emotional Architecture: Las Vegas Design Leaders to Discuss Impact of Interior Design on Customer Loyalty


Resort design has evolved over time to evoke an emotional response from guests and inspire customer loyalty from guests. A group of leading Las Vegas design professionals will discuss this evolution during a special panel presentation on Sunday, April 23 at UNLV’s Lied Library.

Emotional Architecture and Hospitality Design, hosted by the UNLV University Libraries and the Cass Business School at City, University of London, will feature five experts who have created some of the most memorable architectural designs featured on the Las Vegas Strip.

Panelists include John Acres, founder of Acres 4.0; Leonard Bergman, CEO of Bergman Walls & Associates; Don Brinkerhoff, founder and CEO of Lifescapes International, LLC; Paul Steelman, CEO of Steelman Partners; and Alex Woogmaster, creative director for Wynn Design and Development.

The event is hosted in conjunction with Building Las Vegas, an initiative of the UNLV University Libraries Special Collections to document and preserve the history of Las Vegas’ built physical environment.

The free event will kick off with a 6:30 p.m. reception in the Goldfield Room at Lied Library, with the discussion beginning at 7 p.m.

RSVP online at or contact Lonnie Marshall at or 702-895-4517.

If you have any special accommodation needs, please contact Marshall in advance of the event. Parking on campus is free on weekends. Guests may park in staff, student, and metered parking stalls. Restrictions apply to reserved and handicap-designated spaces.